Light My Fire was founded in 1995 by Michael Odqvist who on a camping trip came across an age old secret to fire-lighting. This secret turned into what is now Light My Fire and has a range of camping essentials that stem from fire starting to camping cooking.
Light My Fire has a carefully designed and very bright collection of camping gear that makes camping fun and vibrant.
The Light My Fire mission statement is as follows 'Our lives have become digital, time-efficient, mobile and programmed. Yet when we dream, we dream of candlelight and romance, camp fires and freedom, bonfires and celebration. Everyone longs for fire. Fire is life.
We sell fire.
We develop unique, low-tech, premium quality outdoor products with the design, colour and function that make them just as attractive to use in the city as in the wild.'
Have a look at the range that we're really happy to have in stock and make a decision as to whether you want to be bold and bright or follow the norm. Light My Fire will change your mind.